words // Luis Sanchez
Over the past few years, some of the most popular Retro Jordan shoes have been those sporting new generation colorways. One of those many great new generation colorways was the “Flip” Retro 3 from 2007, which is now joined by a black-based edition released this past weekend here at Eastbay.
They arrive to us utilizing the same “Flip” design as the 2007 release, working in a black-based look this time around. Black covers the entire elephant print and leather upper, while metallic silver accents minimally on the tongue Jumpman, outsole and remaining branding throughout.
The Air Jordan Retro 3 “Flip” is now available from Eastbay in limited quantities.
words // Luis Sanchez
Kicking things off this month, the Jordan Brand introduced us to this all new colorway of the Air Jordan Retro 3. Earning them the “Stealth” nickname, the Jordan Brand covered this new-generation colorway with a series of grey shades and a combination of black and varsity red throughout. While the colorway might put these over the top, the selection of materials used is also just as great. The “Stealth” Air Jordan Retro 3 arrives covered in nubuck, with a pebbled leather running along the mudguard. The timeless elephant print is also present, along the toe and heel area.
The “Stealth” Air Jordan Retro 3 is now available from Eastbay in full family-sizing from Infants all the way up to adults.
As noted in our Sole Shots Spotlight, the iconic “Cement” Air Jordan Retro 3 will be making a return to retail this Saturday after last doing so back in 2003. Worn by Michael Jordan when he won his first league MVP during the 1987-1988 season, the “Cement” III may be the most defining sneaker of the entire Jordan line.
Designed by the legendary Tinker Hatfield, the Air Jordan III completely flipped the sneaker world upside down. The addition of visible Air was only the start of a massive transformation undertaken by the Jordan line. Arguably the most notable design cue in the history of basketball sneakers, elephant print, was used to accent and reinforce the toe and heel of the shoe. The iconic Jumpman, which many argue could replace the NBA’s current logo, was employed for the first time on the Jordan III. Throw in the beginning of the Mars Blackmon ad campaign featuring director Spike Lee, and you have one of the most important pieces of footwear to ever be created.
Today’s wallpaper keys in on some of those famous Air Jordan III attributes. You’ll also get a detailed look at the packaging and accessories that accompany this year’s release. Be sure to look out for the Air Jordan Retro 3 ‘countdown clock’ on Eastbay this Friday.
Michael Jordan’s 1987-1988 campaign will go down as one of the best individual NBA seasons in league history. Though his first championship ring was three seasons away, Michael launched a statistical assault on the rest of the league, separating himself from his peers in the process. Jordan laid claim to virtually every accolade possible during the season, including League MVP, Defensive Player of the Year, All-Star Game MVP, Scoring Champion, Steals Leader, 1st Team All-NBA and 1st Team All-Defense.
The way Michael was redefining the way we looked at basketball as a sport, he was doing the same with basketball footwear. Along with perhaps the greatest sneaker designer of all time, Tinker Hatfield, Jordan and Nike launched the Air Jordan III during the same season. The shoe featured revolutionary concepts, like Visible Air, elephant print and the first public appearance of the Jumpman logo. To help market the Air Jordan III to the public, Nike called on Michael’s good friend and film director Spike Lee, who reprised his She’s Gotta Have It role as Mars Blackmon for the advertisement campaign.
The most well-known Jordan memory created while wearing the Air Jordan III is also one of the defining moments of his career. Looking to repeat as the NBA Slam Dunk Champion, Michael took the floor against dunk nemesis Dominique Wilkins at the Old Chicago Stadium during All-Star Weekend in 1988. The two athletic juggernauts squared off, matching each other dunk for dunk until they eliminated the “competition.” In the finals, Dominique took a lead after two dunks, setting the stage for a final dunk showdown between the two.
With Michael needing to post a big score, he reached into his bag of tricks for a dunk he attempted in the previous year’s contest – the free-throw-line dunk. Though he had done the dunk before, Michael felt he could add enough flair to put it over the top, and that’s exactly what he did. On his second attempt, Michael ran down the court, took off from the free throw line, cocked the ball back in mid air and kicked his legs out, completing the best-looking free throw dunk the world had seen at that time. With Wilkins’ final dunk only scoring a 45, Michael was able to seal the deal on a second-straight Slam Dunk Title.
The shoes Jordan wore for the ’88 Dunk Contest were the “Cement” Air Jordan IIIs, which will make a return to retail a week from tomorrow for the first time since 2003. Perhaps the single most iconic sneaker in the entire Jordan line, the shoe features tumbled white leather, signature cement grey elephant print, a black midsole, and red detailing on the tongue and inner liner. This year’s version will come almost exactly the same way the Air Jordan III came in 1988 – with cement-printed box and paper, orange hang-tag and tech booklet.
To celebrate the return of the Air Jordan III, Sole Shots has captured some of the best “Cement” Air Jordan III photography from members of the Sole Collector Forum and beyond. Be sure to leave a comment and let the photographers know how you feel about their work below.
Pat Lauder aka quickster, Gilroy, California
Stephan Kuntze, Hamburg, Germany
Derek Dazzle aka D4ZzLe, San Jose, California
Andre Aranez aka FINESSE, Southern California
Jerek Hollender aka jmh97213, Oregon
Phillip Leyesa aka leyesa, Long Island, New York
boyNERD, San Jose, California
Levy Palmer, Sioux Falls, South Dakota
joegon103, Northern Miami
Steve Mullholand, Key Largo, Florida
JHONNYC410, Queens, New York
Raymond Banh aka Rae, Toronto, Canada
Kevin Gordon aka KGordon75, Washington, D.C.
If you’re interested in submitting your photos for Sole Shots, e-mail us at firstname.lastname@example.org. Please include your name and location with your submissions. You also have the option of providing us with a link to your online photo album or website to link back to when we post your work. You do not have to be a registered member of Sole Collector to participate.
There are very few people in the world that have left a greater impact than Michael Jordan. As far as sports goes, there is nobody that has, and there will likely never be someone that has the impact MJ did, and still does to this to this day, years after he stepped off the court. With unbelievable skill on the court that dazzled the crowds and dizzied opponents, Michael’s legacy not only left his name at the top of the page in most record books, but also left an icon that would forever change sneaker culture, clothing, and for that matter, pop culture as well.
Sure, the line of Jordan shoes began with all eyes focused on the Jordan 1, which was banned by the NBA and subsequently cost MJ $5,000 a game for breaking the uniform code. The Jordan 2 with its “Made in Italy” quality helped further secure Michael’s place at the top of the sneaker world. However, it was the Air Jordan 3 that Tinker Hatfield designed that kept Michael as a member of Nike. Amongst the inner turmoil over the future of the League’s brightest star, Hatfield created the iconic shoe that would forever change the world in which we live.
The Air Jordan 3 gave birth to one of the most recognizable icons the world has ever seen, the Jordan Jumpman logo. For those that were into sneakers in 1988, the first time seeing the Jumpman logo on the tongue of the Jordan 3 is likely something they will never forget. That year Michael also made sure that it was a logo that fans and opposing players would never forget either. MJ put up one of his greatest years ever while wearing the Jordan 3. He was awarded the Most Valuable Player, the All-Star game Most Valuable Player, the NBA Defensive Player of the Year, and his second Dunk Contest title. The Dunk Contest, a duel with Atlanta Hawks star Dominique Wilkins, proved to be one of the most memorable moments in the NBA over the last few decades. Jordan captured the eyes and hearts of nearly every basketball fan in the world while flying through the air in his Swoosh-less, Elephant Print-laden Jordan 3.
You can relive the memories with the Jordan Retro 3 when it returns on January 22nd.