Timberland boots are everywhere. Next time you are out in public, check to see what everyone around you is laced up in and you’re bound to see quite a few Timberlands.  Part fashion staple, part work warrior, they are really the perfect boots to take anywhere and do anything in. Timberlands were invented in America and became a global phenomenon thanks to their premium craftsmanship, cutting edge designs, and legendary comfort. Check out our timeline and behind-the-scenes photos below to learn more about how the boots you love came to be!

A Timberland Timeline

1973

eb_12-07-timberland_1973_sewingcloseup_660x385

The first Timberland waterproof boot is created in Newmarket, New Hampshire, thanks to silicone and oil coating — setting the new standard for quality-crafted boots.

Fun Fact: Timberland footwear is submerged in water for four hours, then flexed 15,000 times to ensure they remain dry to get the passing grade.

1978

eb_12-07-timberland_1978_line_660x385

Based on the success of the boot, the Swartz family, decide to rename the company ‘Timberland.’

2007

eb_12-07-timberland_2007_laces_660x385

Timberland takes its first steps to create an eco-friendly collection of footwear, apparel, and accessories. Earthkeepers is created, a program that makes their products from recycled, organic, and renewable materials.

Fun Fact: Timberland has recycled 233 million water bottles by using PET materials to make laces, mesh lining, and other various parts of their footwear.

2008

eb_12-07-timberland_2008_soleimprint_660x400

Timberland partners with Green Rubber Inc. to make the outsoles for their boots from old tires. Once the tires are discarded, they are re-claimed to be recycled into the footwear, rather than ending up in landfills.

Fun Fact: Since then, Timberland has saved 3.3 million pounds of rubber by reusing them to make the outsoles of their boots.

2013

eb_12-07-timberland_2013_lineofboots_660x346

Your favorite boot turns 40! The “Best Then. Better Now.” campaign launches to celebrate the anniversary of the popular boot and show Timberland as a head-to-toe outdoor brand.

Scroll through the rest of the behind-the-scenes photos below to see more about how Timberland boots are made.