Like oil and water, it was once believed that sport facilities and environmentally friendly regulations just don’t mix. With all the water, fertilizer, and energy spent on upkeep, it seemed near impossible to limit unrecycled waste. But one brand made a commitment to fight that stereotype and is already making promising strides in the fight against unrecycled waste in sports.
Early this year, adidas announced it was opening the brand’s first sustainable football field, made with Parley Ocean Plastic, at Miami Edison Senior High School in Miami, FL.
Parley Ocean Plastic is created from upcycled plastic waste, which is intercepted and collected from remote islands, beaches, coastal communities, and shorelines to prevent it from polluting our oceans. adidas wants that plastic to be reused and they announced that approximately 1.8 million recycled plastic bottles were utilized to help create the field that will serve not only Edison High, but the wider Liberty City community.
“We believe that, through sport, we have the power to change lives, and this field is a demonstration of our taking action on that belief,” said Cameron Collins, Director of Football, adidas North America. “(It’s) more than a place for these young athletes to play, it’s a reminder of our collective responsibility to end plastic waste.”
The multipurpose field will be officially unveiled with a celebratory 7-on-7 football tournament for high school athletes, who will also get the opportunity to debut the environmentally friendly adidas Adizero x Parley cleats, made with Parley Ocean Plastic.
Along with introducing new, eco-friendly products, adidas has pledged to continue to be a driving force in the fight against ending plastic waste. Here is what the brand plans to roll out over the next decade plus:
2020: more than 50 percent of all the polyester adidas uses in products will be recycled.
2021: adidas will work with key US sports partners (MLS, NHL, USA Volleyball, and the Power 5 NCAA football programs) to transition to more sustainable uniforms.
2024: adidas will use only recycled polyester in all adidas products across the business – aided by the introduction of PRIMEBLUE and PRIMEGREEN performance fabrics where 100% of the polyester used is recycled.
2030: adidas will reduce the company’s carbon footprint by 30 percent (as compared to 2017) as part of the Fashion Industry Charter for Climate Action.
2050: achieve climate neutrality. In Germany, the company already sources almost all its electricity from renewable sources.
“Since 1998, we’ve been developing and introducing innovations to end plastic waste,” said James Carnes, VP Brand Strategy. “Our commitment to eliminate the use of virgin polyester in our products by 2024 helps us get one step closer to being a more circular company.”
Finalist voting for the 90th annual AAU James E. Sullivan Award is open!
Each year, since 1930, the Amateur Athletic Union (AAU) gives out this award to the nation’s top amateur athlete. Named after its founder, James E. Sullivan, this award recognizes players who not only entertain us but inspire and motivate us.
Scroll down to learn more about each of this year’s finalists, click here to cast your vote, and stay tuned to find out who will win this prestigious award.
Track and Field, University of Florida
Holloway became the fifth Gator in history to be named SEC Male Athlete of the Year and the first Gator to sweep the USTFCCCA National Indoor and Outdoor Track Athlete of the Year awards. He also became the first man in history to sweep the NCAA Championship titles for 60 hurdles and 110 hurdles three years in a row. Holloway was the third leg for Florida’s NCAA title-winning and collegiate record-breaking 4×100 relay at NCAA Outdoors (37.97 seconds), and he anchored Florida’s 4×400 relay to a silver medal to set a school record time of 2:59.60 (split 43.75 seconds). Holloway scored 27.5 points at the NCAA Indoor Championships, the second-highest total in meet history; 28 points at SEC Indoor Championships, breaking the meet record of 22.5; and 14 points at SEC Outdoor Championships. He’s a 4x USTFCCCA Outdoor All-American, 4x USTFCCCA Indoor All-American, SEC Indoor Runner of the Year and USTFCCCA South Region Indoor and Outdoor Track Athlete of the Year.
Women’s Lacrosse, University of Maryland
Winning her second national championship this past year, Taylor became the first goalie ever to win the prestigious Tewaaraton Award. In addition, Taylor was named the IWLCA National Player of the Year, the NCAA Tournament Most Outstanding Player, the University of Maryland Student-Athlete of the Year, the Big Ten Goalie of the Year for the fourth time in four years, and she won the Honda Award for Lacrosse. Taylor started 88 of 91 games over her four-year career, putting together an 84-4 record. She ended her Maryland career with a .512 save percentage and 740 saves, the second highest of any Maryland goalie. The senior won two National Championships, seven Conference Championships and never lost a game at home.
Women’s Volleyball, University of Wisconsin
Dana is the youngest member of the 2019 U.S. National Team that won the Volleyball Nations League. She’s been named three-time first-team All-American, 2019 Big Ten Player of the Year, 2019 AVCA Northeast Regional Player of the Year, three-time first-team All-Big Ten, and two-time Academic All-Big Ten. She aided the Badgers to three NCAA tournament appearances, including a national runner-up finish in 2019. She holds the UW career record in hitting percentage and ranks among the top Badger players in kills, kills per set, total blocks, blocks per set, points, and points per set. She played in 110 sets and led the team with 3.75 kills per set. She had a season high 22 kills vs. Marquette (September 5) and had a tied season high five digs vs. Penn State (October 2).
Women’s Swimming, University of California Berkeley
Last year, Weitzeil broke the American record in the 50-yard free twice, won four national titles at the 2019 NCAA Championships, and earned 2019 Pac-12 Swimmer of the Year honors. Not only did she win all three of her individual races at the Pac-12 Championship meet, but she also helped her Cal team win multiple relays. As a result, she was named the Pac-12 Swimmer of the Meet. At the NCAA Championships, she earned a national title in the 50 free and anchored three relays to national championships while helping the 200 medley relay to a runner-up finish. During the final race of the 200 medley relay on the third night of the meet, Weitzel hit the wall hard hyper-extending her elbow. The next day, with her arm heavily taped, she anchored the 400 free relay to a national title breaking the NCAA record in the event.
Football, Clemson University
Lawrence entered 2020 having completed 527 of his 804 career passes for 6,945 yards with 66 touchdowns and 12 interceptions in 1,610 snaps in 30 career games (26 starts). His rushing numbers are just as impressive with 967 rushing yards and 10 rushing touchdowns on 163 career carries. As a freshman in 2018, Lawrence started the final 11 games helping Clemson to go 15-0 and win 10 of those games by 20 points or more. Lawrence became the first true freshman quarterback to lead his team to a national title since 1985. Lawrence was a consensus freshman All-American honoree who earned a bevy of national and conference honors for both his athletic and academic success. Lawrence recorded a 25-game winning streak in his first 25 games as a starter, tied for the sixth-longest winning streak by a starting quarterback at any point of a career.
Gymnastics, University of California Los Angeles
Ross has had a historic career at UCLA. She has scored two perfect 10s on uneven bars and one on vault and leads UCLA with 34 individual titles out of a possible 45. Ross has totaled four NCAA individual championships and one team championship. She holds the NCAA career record for perfect 10s on uneven bars with 11 and counting. Ross is the first female gymnast in history to win NCAA, World and Olympic gold. She’s a two-time defending Pac-12 all-around champion and has a total of six Pac-12 individual titles. Ross currently ranks first in the nation on uneven bars, second on balance beam, third in the all-around, fourth on floor exercise, and 11th on vault. The 19-time All-American is a standout off the floor as well, receiving Pac-12 All-Academic honors twice in her career while studying Molecular, Cell and Developmental Biology.
Men’s Wrestling, University of Iowa
Two-time NCAA Wrestling Champion, Lee, claimed the 2019 US Senior National Championship, qualifying for the US Olympic Trials. Lee outscored his opponents 55-7 in five matches at the NCAA Championships. He posted a 23-3 overall record, including a perfect 7-0 mark in Big Ten duals. For the 2018-19 season, he recorded a team-high seven technical falls and eight pins, ranking second on the team. He became an Academic All-Big Ten and was named the Mike Howard Most Valuable Wrestler. Lee was also named to the NWCA Academic All-American Team and is a two-time letter winner.
Men’s Basketball, Marquette University
Howard is a member of the NCAA Division I Men’s Basketball Oversight Committee, one of only two student-athletes in the nation. He was named the BIG EAST Player of the Year, is Marquette’s all-time leading scorer, and is the top scorer in BIG EAST history (1,587 points). Howard was a unanimous All-BIG EAST First Team honoree in 2019-20. He was the only person in 2018-2019 to finish in the top-10 in the nation in scoring and free throw percentage, and he’s already in possession of multiple Marquette single-game, season, and career records.
Rhythmic Gymnastics, USA Rhythmic Gymnastics
Griskenas is a full-time honors/AP student and dedicated athlete. She’s been named the National Junior Champion (June 2015), National ball (July 2018) and ribbon Senior National Champion (July 2019), and three-time all-around second-place Senior National Champion. Griskenas has had much international success as well. In September, she secured a spot in the top 8 in the world at the World Championships in Baku. She was the most decorated athlete of the August 2019 Pan American Games, and in October 2017, she swept all five gold medals at the Pan American Championships.
Women’s Basketball, University of Oregon
Ionescu is the first player in NCAA history to surpass 2,000 career points, 1,000 career rebounds, and 1,000 career assists. She’s the NCAA all-time triple-double leader with 26 as of February 25, 2020. She’s a Pac-12 all-time leader in assists. She was awarded the 2018-19 Wooden Award and Wade Trophy winner as the national player of the year. Ionescu helped the Ducks to their first ever Final Four playing 1,369 minutes, the most in the NCAA. She graduated from the University of Oregon in just three years with a degree in general social science and is now pursuing her Master’s degree in Advertising and Brand Responsibility.
Eastbay’s marketing team presented the idea of beginning a charity turkey trot in
Wausau – for a company with roots in running and community, this seemed like a
“The turkey trot originally started as a marketing initiative to keep the Eastbay name relevant in Marathon County,” said Carrie Sann, former vice president of Human Resources for Eastbay. “As it continued to grow, it became so much bigger than just brand awareness. It’s become about families coming together and supporting those in the community who are less fortunate.”
Ten years later, Eastbay’s Turkey Trot is still going strong. This success wouldn’t be possible without participants, so whether you plan to run, walk, or volunteer for this year’s 5K, know that you make a difference. Because what you see as just a registration fee is actually the start of a donation process that changes lives in the community.
1. From Eastbay to the Hunger Coalition
When Eastbay began planning for the
event, the goal was to give back to the community, and United Way of Marathon
County had just started their initiative to battle hunger. The perfect match
between Eastbay and the Marathon County Hunger Coalition (MCHC) was born.
“When Eastbay discussed which cause we wanted to
support, we thought about Thanksgiving and the people who didn’t have food, and
it just made sense to give back to the newly formed Marathon Country Hunger
Coalition,” said Carrie.
“The goal of the Hunger Coalition, in
a nutshell, is to eliminate hunger in Marathon County,” said Dave Eisenreich,
chair of the MCHC. “It’s an ambitious goal, but that’s what we’re trying to
When participants register for Eastbay’s
Turkey Trot, 100% of the registration fee is donated to the MCHC. To date,
Eastbay has donated over $318,000.
the Turkey Trot only takes place over the course of two hours, it actually
impacts the community throughout the year as we use those funds to purchase
food for participating pantries in our community,” said Ben Lee, Director of
Community Impact, Health & Financial Stability at United Way.
When the tradition began in 2010,
there were 450 runners, and each year since, the attendance has increased.Last
year, there were 1,830 participants who raised a total of $58,000.
But as the attendance has continuously
grown through the years, so have the number of requests the MCHC receives for
“Ten years ago, we served 75,000
people. Today, it’s 170,000 people,” Dave said.
Eastbay’s Turkey Trot is one of the biggest fundraising events for
the MCHC allowing them to keep up with the increasing number of people in need.
Which is why, according to Amanda Sahr, Employment Brand Strategist for Eastbay,
they hope to set a record this year with a grand total of 2,000 participants.
If the Turkey Trot went away, unless we found something else to replace it, we couldn’t do what we do.
Dave Eisenreich, chair of the Marathon County Hunger Coalition
2. From the Hunger Coalition to the Pantries
The MCHC is not a centralized food
pantry, but it works with local food pantries to provide opportunities for collaboration
“We don’t want to take over or replace
the food pantries,” Dave said. “That’s not realistic or practical for our
county. They continue to focus on getting donations on their own, but we
supplement what they’re doing and make it easier for them to succeed.”
One of the pantries that’s been a part
of the MCHC since the beginning is The Neighbors’ Place (TNP) run by Executive
Director Tom Rau.
“Cooperating with the Marathon County
Hunger Coalition, and other local pantries, we make food stretch in ways we
never thought possible,” Tom said. “I don’t think you’ll find an organization
within the Hunger Coalition that would say it isn’t better than before it joined.”
The money that the MCHC receives from Eastbay’s
Turkey Trot helps food pantries in two specific ways.
The first is purchasing monthly
groceries for the food pantries within the coalition.
“We buy roughly $6,000 worth of food
per month,” Dave said. “We have a list of staples that we buy through a local
grocery store, and every month the Hunger Coalition truck will pick up the food
and bring it to The Neighbors’ Place. Then it’s divided up by food pantry.”
The other way the donations help is
with rural food delivery.
“The rural food delivery started years ago when we thought, ‘We’re
the Marathon County Hunger Coalition, not the Wausau Hunger Coalition,’” said
Dave. “So once or twice a year I’ll go as far as Edgar, Colby, and Spencer with
a truckload of groceries and deliver to the smaller pantries.”
3. From the Pantries to the People
After the MCHC drops off their monthly
truckload of groceries at TNP, volunteers divvy it up among the 11 food
pantries. From there, each pantry operates a little differently depending on
what works best for them, yet the result is always the same: people leave with
more food than they arrived with. But food distribution is just the tip of the iceberg.
When people visit food pantries, it allows them to save their grocery money for
“It’s not always about people
starving,” Tom said. “The money saved can go to heating a house in winter or fixing
a car that unexpectedly broke down. Or, as we come up to Christmas, maybe by
going to a food pantry, families can afford one or two more gifts under the
“Food pantries do so much more than just feed the starving.”
Tom Rau, Executive Director of The Neighbors’ Place
A child of the ’60s, Tom thought by
this time in his life the fight against hunger would no longer exist. But he
remains optimistic, saying that, as long as everybody keeps asking the right
questions, they’re headed in the right direction.
“It’s ‘What will happen to me if I stop?’ versus ‘What will happen to them if I don’t stop?’” Tom said, referencing Martin Luther King Jr.’s Mountaintop speech. “The Hunger Coalition and the people who formed The Neighbors’ Place asked that second question: ‘What’s going to happen in our community if we don’t help?’ And every year, Eastbay asks itself, ‘What’s going to happen to the Hunger Coalition if we don’t do the Turkey Trot?’ That question makes all the difference.”
Thanksgiving is the holiday most commonly associated with two things: food and gratitude. So how fitting that Eastbay along with the people of Marathon County spend a couple hours of their holiday giving back to their community and ensuring no one goes hungry.
We look forward to seeing you on Nov. 28 to celebrate a successful 10 years of trotting. Share your favorite memory from Eastbay’s Turkey Trot in the comments below.
We can never fully thank or repay our troops for keeping our country safe, but here at Eastbay.com, we can start by offering a newly-expanded 20% discount on most purchases for all active duty, veteran, retired, and reserve military members as well as their dependents. Let’s break down the steps it takes to get the discount.
What Do You Get?
If you are serving or have served in the U.S. military, you may qualify for a 20% discount on your Eastbay.com purchase.
How Do You Become Verified?
1. During checkout, head to “Payment Method” and click on the Use Military Discount link. To see if you qualify, click here.
2. Follow the instructions provided.
3. If asked to upload documents to validate your service, please submit one or more of the following documents:
b. Orders or Deployment Records.
c. Any other official U.S. Military Credentials you feel prove your service.
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4. We will verify your military service as quickly as we can, our customer service team will contact you, and we’ll apply your military discount (or issue you a 20% refund.)
Do You Qualify?
Yes! All military personnel including Active Duty, Veteran and Retired, National Guard and Reservists, and their dependents all qualify.
As a small token of our gratitude, all of us at Eastbay.com would like to extend a heartfelt thank you to all of our troops and are proud to offer this discount. And if you’re looking to honor our troops, make sure to check out our collection of Salute to Service gear.