The Air Jordan line turned the basketball world upside down when it debuted in 1985. Over 30 years later, Jordans continue to be some of the world’s most sought-after shoes, delivering the perfect combination of innovative performance and street-worthy style.
Eastbay has been there every step of the way, from the introduction of the iconic AJ 1 to the hottest Jordans being released today. We combed through our archives, finding classic AJs that were showcased in the Eastbay magazine throughout the years. Eastbay has been your Jordan Retro Destination since 1985, when the AJ 1 graced our cover.
Check out some of our throwback magazines that featured famous Jordans and click here to see our huge selection of Retros available now.
A Look Back
1985 was the first time Air Jordans appeared in our catalog, thanks to the Retro 1 on this cover.
November of 1994 saw the debut of the soon-to-be-legendary Air Jordan 10.
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In a few short years, Kyrie Irving went from a No. 1 pick with unlimited potential to a full-fledged superstar. In addition to his meteoric on-court progression, the star point guard has also achieved remarkable success off the court, perhaps most notably with his highly popular signature shoe line.
His fourth shoe is finally here, so we took a look back on his first three shoes to see how they influenced the new Nike Kyrie 4.
Nike Kyrie 1: Generation Deception
The Kyrie 1 debuted in 2014 with a bold look and a heavy focus on traction, support, and cushioning. Most notably, the shoe featured a shark-teeth design where a modified herringbone traction wrapped around the sides of the foot for enhanced traction during quick cuts and dynamic movements.
The shoe had a Hyperfuse construction, utilizing three layers fused together for a seamless upper that created zones of durability, breathability, and support where they’re needed the most. A Nike Zoom unit in the forefoot and lightweight Phylon foam in the heel combined to offer a quick first step and enhanced impact protection.
Nike Kyrie 2: Speed For Every Angle
Kyrie’s second signature shoe featured several upgrades, mostly focused on taking advantage of his game-changing speed. Influenced by Irving’s deceleration speed (he can go from 13 miles per hour to zero in 0.2 seconds) and his ability to change direction so quickly (he can complete a crossover in less than 0.33 seconds), Nike added a unique strap for greater lockdown and an innovative rounded outsole to help maintain traction during fast, fluid play.
The shoe also received a lighter, lower-profile Zoom Air unit for responsive cushioning with every step. The shoe didn’t just have a fresh new look – it had all the tools Kyrie needed to take his game to the next level during a championship run.
Nike Kyrie 3: Out Of Nowhere
The Nike Kyrie 3 continued to focus on a fast first step and fluid style of play that make Kyrie Irving such a dangerous player. His third signature shoe helped enable razor-sharp cuts by adding independent traction pods to the curved outsole.
The shoe utilized a forefoot band integrated with Flywire cables for additional support and for a customized fit for various playing styles. The custom fit, responsive feel, and elite traction took the Kyrie line to a whole new level.
Nike Kyrie 4: Unpredictable & Unguardable
You’d have a tough time finding someone more accomplished than Maya Moore. Her extensive resume is highlighted by four titles in seven seasons, five All-Star selections, and an MVP award, already establishing her as one of the best to ever play the game. And she did all of that before the age of 29.
In addition to dominating on the court, she’s also proven to be incredibly influential off the court as one of the biggest stars in women’s basketball. She became the first female basketball player to sign a deal with the iconic Jordan Brand, where she’s received several successful player’s edition shoes and helped grow the women’s game with events like the Jordan Brand Classic for high school All-Americans.
We asked Maya Moore about winning championships, working with Jordan Brand, and what’s next for the superstar who’s already done it all.
Q: You won your fourth title last season. How does that compare to your previous championships?
A: “This past championship was one of the most challenging and satisfying experiences of my professional career. It’s just really unbelievable to think about four titles in seven years, and the group of people that I’ve been able to do that with. It’s been amazing.”
Q: You’ve won at every level: college, pros, and internationally. What’s your secret?
A: “There’s no question that I wouldn’t be who I am without the amazing teammates and coaches I’ve had. I’m really spoiled to have some of the best of the best to ever play the game or coach the game by my side through so many championship experiences. I’ve been so blessed to have talent and opportunity around me, but I try to make sure that I am as competitive as I can be in every situation. That’s a key ingredient to my success. Trying to compete at everything I can to make sure that I have a competitive advantage when I step onto the court.”
Q: What advice would you give to athletes who look up to you?
A: “First, surround yourself with quality people who understand and are trying to pursue the same things that you are. I had great people when I was a teenager and young adult that had been where I was trying to go and I could learn from them and grow in those years. I’d also say just understand how much work and sacrifice it is going to take to reach your goals and how sweet it is when at the end you can stand knowing you gave everything you had whether you won or lost. Continue to pursue your passion. Make sure you are cultivating that passion for the sport, for your team, for your craft – whatever it may be.”
Q: You’re one of the biggest names in the game now. What’s that been like?
A: “It’s really amazing to think about the platform that I have now as one of the top WNBA players.”
Most kids can only dream of playing basketball with their favorite player. Our young athlete cover star, Luke Calvin, got to do just that when he hit the court with Damian Lillard in Oakland for our photoshoot. Luke also got to hang out with Damian for a while, asking for advice and soaking up everything he could from one of the game’s best point guards.
Damian Lillard has developed a reputation as one of the game’s most clutch players. When the game’s on the line, he’s the one that all of his teammates turn toward. He’s the superstar – the unquestioned face of Portland’s franchise. But he started out as just a kid from Oakland. And it’s the lessons he learned there that made him into the man he is today.