words // Luis Sanchez
Looking back at his career in the NBA, Allen Iverson was one of the biggest names to ever represent Reebok on an NBA court. Building up a great reputation for Reebok in the late ’90s and early 2000’s, Iverson was rewarded with his own I3 collection from Reebok which produced everything from Iverson apparel to his signature headbands and shooting sleeves. The Iverson collection ended up becoming one of Reebok’s greatest assets at the time, which led to Iverson signing a lifetime contract with Reebok almost ten years ago.
For our latest trip down memory lane with Eastbay, we take a look back at Allen Iverson’s early years with Reebok. Everything from the original Reebok Question to the original Answer I, II and III are pictured, which laid down the groundwork for a memorable collection of 14 Reebok Iverson signature shoes. Other Reebok basketball shoes from the late ’90s pictured include the Big Tyme and the popular Team Answer DMX Lite.
Enjoy a look at Allen Iverson’s early years with Reebok below, as part of Eastbay’s latest trip down memory lane.