10.22.16

The Harden 1: Unveiled

James Harden talks about his signature shoe and clothing collection. When asked if he felt pressure to play better to help sell his shoe, he responded, “I don’t even know what pressure is.”
adidas unveiled James Harden’s first signature shoe today at the adidas X James Harden Present: Harden Vol. 1 event in Houston, Texas.

Harden and adidas agreed to a groundbreaking deal a little over a year ago, so we’ve known for a while that a shoe was the way. Eastbay was on the scene to bring you an exclusive look at the event, which included a guest DJ, fashion show, and concert. You can head to Eastbay’s Instagram and Snapchat for more on the event, but for now, let’s get to the shoe.

Tech

The Harden 1’s adaptive upper is wrapped with an asymmetrical lacing system for ultimate support, style, and a lockdown fit. Full-length Boost cushioning provides responsiveness and comfort. The shoe also provides Harden with next-level control, as the TPU wrap midsole provides stability during his quick cuts, while a fractal traction pattern gives ultimate grip in every direction.

Design

Harden was very involved in the shoe design process, which was a major selling point for him when he signed with adidas. He said the brand gave him the freedom to create.

“It’s not about the money at all,” Harden said. “It’s about having a voice. It’s about creating.”

Harden wanted to make the shoe uniquely his and the long design process reflected that. It took plenty of meetings with the design team, and months of work, but Harden says he’s satisfied with the result. In fact, he said that he thinks his is the best signature shoe in the game. He wanted his shoe and the apparel collection to be a reflection of himself.

“It was imperative for me to express where I came from, how I got to this point, and everything in between,” Harden said.

Harden said he doesn’t expect having his own signature shoe to have any effect on his mindset when he’s on the court. When he was asked if he felt pressure to play better now to help sell his shoe, he responded, “I don’t even know what pressure is.”

The Harden 1 will be available in December.

Author:
Photographer: Robert Grebe

2 Comments

  • REUBEN DANIEL:

    Awesome looking trainers. I don’t play basketball but I’d get a pair

  • David Robinson:

    This shoe is whack.

Zach And Julie Ertz

The Ultimate Training Partners: Zach and Julie Ertz

Pro athletes Zach and Julie Ertz train together during the offseason in order to be stronger competitors and a stronger couple.

Saquon Barkley Football Training

From 24 To 1: Saquon Barkley’s Journey To The Top

Learn how Saquon Barkley rose through the ranks, going from the 24th rated running back to No. 1 in the nation.

Alvin Kamara Featured

The Two Sides Of Alvin Kamara

We got a chance to sit down with the New Orleans star Alvin Kamara and talk about what makes him so unique on and off the field.

Donte Jackson Featured

Four Reasons Donte Jackson Is So Fast

Carolina rookie cornerback Donte Jackson is one of the fastest players in football. Find out how his speed is on another level.

AAU Sullivan 1

Making History: The AAU Sullivan Award

Michael Phelps. Shawn Johnson. Ezekiel Elliott. For 88 years, the AAU Sullivan Award has been presented to the nation’s best amateur athlete.

Nike Vapor Untouchable 3 Pro Featured

The Nike Vapor Untouchable 3 Pro: Making The Game’s Fastest Even Faster

Ezekiel Elliott lives for big moments, and he has the perfect cleat for these situations: the Nike Vapor Untouchable 3 Pro.

PBC Featured

Live From The Pro Basketball Combine: Hear From LiAngelo Ball And More!

LiAngelo Ball. LaGerald Vick. Jae’Sean Tate. Todd Withers. Quentin Snider. Hear from some of basketball's top incoming rookies.

Jalen Ramsey Featured

10 Things You Need To Know About Jalen Ramsey

Take a second and get to know Jacksonville cornerback Jalen Ramsey — one of the most interesting and talented players in all of football.

BIL Look Back Featured

Trae Young, LiAngelo Ball, Collin Sexton: A Look Back At The 2017 Ballislife All-American Game

Top recruits like Trae Young, LiAngelo Ball, Collin Sexton, and Jaylen Hands tore up the 2017 Ballislife All-American Game. Read more:

TW Awards Featured

Eastbay End-Of-Season Twitter Awards

With the 2018 playoffs tipping off, we thought we’d take a look back at some of those random moments from throughout the season that blew up Twitter.

The AAU Sullivan Award: Another Winner Will Be Crowned

On April 17, the 88th AAU Sullivan Award winner will be announced. This prestigious award is the perfect way to recognize the players who entertain, inspire, and motivate us the most.

Vote Now: AAU Sullivan Award Semi-Finals

Voting is now open for the 2018 AAU Sullivan Award — this is your chance to decide who is the best amateur athlete in America!

See More