May The Fourth Be With Your Style


A long time ago in a galaxy far, far away… someone created plain, boring white socks. But if we blast into hyperdrive and travel to today, May 4 (better known as Star Wars Day), we’ll find that socks have had quite the evolution. What was once a boring part of your wardrobe has transformed into an important style statement. Eastbay finds your lack of sock swag disturbing so they’re here to help with Stance Star Wars Socks. And no, it’s not a trap—these are the real deal.  We’ve got styles with all the best characters from the series: Darth Vader, Boba Fett, Chewbacca, Princess Leia, Yoda, R2D2, and Jabba the Hutt. So choose whether you’ll join the light side or dark side, and may the force be with you always.

Vapormax 2 Featured

3 Reasons You Need The New Nike Air VaporMax Flyknit 2

The new Nike Air VaporMax Flyknit 2 is finally here. Here's why you need to know about the game-changing shoe:

3.20 Must Have Featured

Weekly Women’s Must-Haves

Every week we’ll be featuring our top women’s pick and breaking down why it’s essential for your wardrobe. Check back for the hottest clothing and shoes in our Women's Must-Haves blog.

Nike Air Max Featured

A Look Back: Nike Air Max Running in 1998

There have been plenty of legendary Nike Air Max shoes through the years — take a look back with Drew Hammell of @NikeStories.

ASICS HyperGEL Kenzen Featured

ASICS HyperGEL Kenzen: Built For Every Mile And Every Style

Whether you’re a serious runner or just in touch with the latest trends, there’s no doubt you’ll want to rock the new ASICS HyperGEL Kenzen shoes.

Nike Air Max Featured

Top 10 Best Selling Air Max Shoes

March is Nike Air Max Month — let’s celebrate in style! Check out our top Air Max shoes, pick your favorite, and sport them for Air Max Day on March 26.

Nike Air Max 270 Featured

Five Questions You Have About the Nike Air Max 270

The next step forward in Air Max technology is here — the Nike Air Max 270. Here's what you need to know about the game-changing sneaker.

Valentine's Day Featured

Treat Yourself For Valentine’s Day

It’s time for Valentine’s Day! Sure, chocolate and flowers are great, but we’ve got something more fun in mind. Why not be your own valentine, and treat yourself to a sweet new pair of kicks? Check out our top picks.

2.7 Jordan Retro 9

2.7 Release Report: From A New Jordan Retro 9 to the launch of Crossover Culture, Here’s What Is Dropping This Week

The Jordan Retro 9 'City of Flight' is here. So is the AJ XXXII 'Chinese New Year' and the launch of the fresh, new Crossover Culture brand.

5 Crossover Culture Featured

5 Reasons Crossover Culture Should Be Your Next Hoops Shoe

It’s new. It’s fresh. It’s a game changer. Here are 5 reasons you should hop on the Crossover Culture Movement right now.

Crossover Culture Featured

Introducing Crossover Culture: A New Name For Today’s Game

The game has changed. The sneakers should too. That’s the idea behind Crossover Culture, the newest brand in basketball.

1.24 Release Report Jordan Retro 10

1.24 Release Report: New Jordan Retro 10s + fresh Nike signature shoes + the Nike Air Vapormax Plus

From new Jordan Retro 10s to new signature Nike basketball releases to the game-changing Nike Air Vapormax Plus, get the inside scoop on all of this week's releases.

Featured Nike NBA Jerseys

A Breakdown Of The New Nike NBA Authentic And Swingman Jerseys

It’s been over two years since Nike’s team apparel partnership with professional basketball was announced. Now, the new Nike NBA Swingman Jersey and the Nike NBA Authentic Jersey are finally here!

See More